Announcing The Summer of Trans Joy: Our 2025 Pride Campaign & Fundraiser!

This Pride Month, we’re inviting you to step into the light—and into community—with The Summer of Trans Joy, our 2025 campaign and fundraiser to support life-saving gender-affirming care.

About the theme

This theme was born out of something simple, but powerful: trans people deserve to bask in joy. In sunlight, in starlight, in celebration, and in rest. Joy is part of our story—not in spite of what we’ve been through, but because we continue to choose each other, choose ourselves, and move forward in community.

Daytime: “Full of light, full of pride.”
Think laughter on the beach, selfies in the sun, and moments of connection with chosen family. It’s about letting yourself shine—and helping others do the same.

Nighttime: “Joy belongs to us.”
Because our joy doesn’t disappear when the sun goes down. We gather around campfires, tell stories under the stars, and find strength in each other even when the world tries to dim our light.

Support the campaign

1. Donate

2 .Wear your pride

We’ve got tees, tanks, sweatshirts, tote bags, mugs, and more—featuring this limited-edition design! Visit our Bonfire store to choose your favorite style or grab one for a friend.

3. Celebrate with us

There are so many joyful ways to support and celebrate our community—no purchase or donation needed!

• Make art: Download a coloring sheet (PDF) and get creative!
• Brighten your screen: Download a "Summer of Trans Joy" phone background (JPG)!
• Take a moment: Stream our "Meditations for Trans People" podcast—available on YouTube, Spotify, and Apple Podcasts!
• Spread the joy: Follow us and tag us in your stories of trans joy—day or night! We’re on Instagram as well as Facebook, TikTok, Threads, and LinkedIn.

---

About the artist, Adam Dalton Blake

We’re thrilled to have partnered with designer and illustrator Adam Dalton Blake (he/him), a proud member of the LGBTQ+ community and trans ally.

 

Known for his bright, playful, and inclusive designs, Adam brought our vision to life.

Adam’s work reflects the beauty of trans lives in full color. And he’s used this campaign as a way to give back passionately to the community he supports and celebrates.

• Shop Adam’s store for art prints and more!
• Read our spotlight interview with Adam